I remember when I was in my 20’s and 30’s all I could think about was how to look older. It seemed that my friends and colleagues who looked older were taken more seriously… especially at work. If this is a challenge for you I would suggest the following:
Wear darker colours – Darker colours come [...]

Shiny and frosted cosmetics have a similar affect to light coloured make-up. They enhance or bring out the area on which they are applied. To maximize this effect, combine the two qualities – light and shine. Light make-up colours that are frosted or shiny will make an area appear even more pronounced.  The facial feature [...]

When applying make-up, colour can be combined in various ways to create different results. Color can create a harmonizing effect by enhancing an individual’s natural colouring. It can also create drama.

Similar colours harmonize
Contrasting colours next to each other emphasize one another and add dramatize
Applying a colour on top of its complementary colour (opposite colours on [...]

Make-up application relates to the actual structure of the head and face.
The natural hills and valleys of the face can be recreated or enhanced with optical illusions created by using light and dark cosmetics.
Highlighting is the application of a make-up colour that is lighter than the surrounding area. This area will appear more pronounced than [...]

There are a variety of make-up brushes that range in size and shape. The lip brush is generally one of the smallest and the powder brush is generally the largest. There are many more kinds of brushes of different sizes in between.
The most important thing to consider is making sure the brush you use is [...]